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Industry case study / AI adoption & internal knowledge

Moderna

Making company knowledge easier to use.

Based on reporting from OpenAI customer story.

Laboratory desk with a document-search laptop, glass document panels and a molecular model

The brief

The challenge.

Moderna wanted teams across the business to use AI in their daily work, with training and support to make adoption practical.

The work

The approach.

Following an internal chatbot programme, Moderna introduced ChatGPT Enterprise and a dedicated transformation team. Employees built custom GPTs, including a Policy Bot for internal questions and a Contract Companion for readable contract summaries.

Reported outcome

750 GPTs

created across Moderna within two months, as reported in OpenAI's customer story

In OpenAI's customer story, Moderna reported 750 GPTs across the company within two months of adopting ChatGPT Enterprise. This is a measure of internal adoption, not evidence of improved clinical outcomes.

Source article (opens in a new tab)

Digitbite perspective

What this means for your project.

Pair access to AI with a clear use case and an accountable owner. For a policy assistant, start with approved documents, test representative questions and track answer quality rather than counting tools alone.

Your next step

Have a similar challenge?

Share the workflow or customer experience you want to improve. We will discuss the right scope, the evidence to measure and a practical next step.

What happens next?

  1. Review your priorities

    We review the goal, current tools and the problem you want to solve.

  2. Clarify the right fit

    We follow up to discuss requirements, constraints and open questions.

  3. Agree the next step

    Scope, delivery stages and costs are agreed before implementation.

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